Creators

How to add a creator

Analyze any public Instagram or TikTok creator and turn their winning clips into your next playbook.

Creators in ClipSonar are Instagram or TikTok profiles you want to learn from — competitors, topic leaders, or accounts that consistently win the feed.

Add one once. Analyze over time. Stop reinventing creative from scratch.

Add a creator in minutes

Open Creators in the sidebar.
Click New (or import a list).
Paste an Instagram or TikTok profile URL, @handle, or instagram: / tiktok: prefix.
Open the analyzer when it’s ready — start on Insights, then browse Clips.

No Instagram or TikTok connection required — public profiles are enough. (Why?)

What you unlock

Once the analyzer is ready, you can:

Read Insights for DNA, win patterns, strategy, playbook, similar creators, and top clips
Browse Clips to filter and open the examples behind every insight
Analyze velocity as ClipSonar refreshes over time

Who this is perfect for

Creators studying accounts that already cracked their topic
Brands analyzing competitors and category leaders
Agencies packaging research for client briefs

Learn the views next: Understanding Insights and Clips.

Get started

Stop guessing what to post. Ship what already works.

ClipSonar turns real Instagram and TikTok clips into hooks, formulas, and briefs, so your next campaign starts from proof, not vibes. 7 days free on any plan.

Start analyzing clips

Creator scan

Analyzing @maya.creates…

84%

InstagramTikTok

Top hooks

15 patterns

ROI

3.4x

Velocity

Daily refresh

+42%

Winning formula

Ready for next brief

ClipSonar